Skip to main content
The AI SDR for B2B SaaS Founders

An AI SDR that finds prospects, writes outreach, and books meetings

Salf finds relevant companies, identifies decision makers, personalizes outreach, follows up, and helps book meetings through your connected Gmail and calendar.

Connect your Google account to launch your first campaign in minutes

salf.ai / campaign
Demo
Step 01Done
ICP defined
  • Series A B2B SaaS
  • 10–50 employees
  • Heads of Sales · RevOps
Step 02Found
Prospects matched
  • Matched companies appear here
  • Verified contacts ready to reveal
  • ICP-fit scoring applied
Step 03Ready
Outreach drafted
  • Subject line auto-generated
  • Personalized message variants
  • Follow-up sequence included
The problem

Founder-led outbound is brutal

Most early-stage GTM motions die in the prospecting trenches.

Too much time prospecting

10+ hours a week on research, list-building, and copy — instead of selling.

Personalization doesn't scale

Real personalization can't keep up with volume. Generic templates get ignored.

Hiring SDRs is expensive

$90k+ base, months to ramp, and most early-stage teams can't justify the hire yet.

The solution

An AI SDR employee for your company

From account research to booked meetings — without hiring an SDR team.

Builds your sales strategy

Analyzes your business, defines the ICP, and turns it into a targeting playbook.

Runs personalized outreach

Drafts human-sounding messages across email and LinkedIn at SDR scale.

Manages follow-ups & replies

Triages responses, prepares meeting bookings, and keeps the pipeline moving.

How it works

Three steps to your first campaign

Brief Salf once. It runs the rest of the workflow.

01

Tell Salf about your company

Share your website, product, and goals. Your AI SDR learns your business in minutes.

02

AI builds your sales strategy

Salf analyzes your business and produces your ICP, targeting plan, and prospect list.

03

Launch outreach & book meetings

Personalized campaigns go live. Salf follows up, triages replies, and books meetings.

Pricing

Simple plans built for founders

Start a campaign in minutes, then pick the plan that fits your outbound volume. Every plan includes the full autonomous SDR workflow — research, outreach, follow-ups, and reply monitoring.

Features

Everything you need to run outbound

One agent. The full SDR workflow.

On-demand prospect discovery

Matches your ICP against Salf's verified company database, then finds relevant decision-makers.

Hiring & job-post signals

Uses current hiring and job-post signals from supported ATS sources (Greenhouse, Lever, Ashby) to prioritize accounts.

Account & decision-maker research

Researches each company and identifies the real decision makers before you write a single line.

Personalized outreach

Drafts human-sounding emails per contact — grounded in your product and their signals.

Automated follow-ups

Multi-step sequences that nurture without pestering, spaced to your autonomy mode.

Reply monitoring & meeting booking

Classifies every reply, keeps the thread moving, and books meetings on your calendar.

AI SDR workflow

Watch your pipeline build itself

Step 01
Company analyzed

Salf ingests your site and positioning.

Step 02
ICP defined

Industries, roles, pain points, triggers.

Step 03
Outreach sent

Personalized email + LinkedIn at scale.

Step 04
Replies triaged

Salf classifies and recommends next steps.

Step 05
Meetings booked

Hand-off-ready calendar invites.

Early access

Be one of the first teams to run outbound with Salf

Salf is in early access. Customer stories and case studies will live here as our first cohort ships their campaigns.

FAQ

Common questions

Who is Salf AI for?+

Early-stage B2B SaaS founders and lean GTM teams running outbound without a dedicated SDR org.

Do I need a CRM to use it?+

No. You can generate full SDR campaigns inside the app and export to your CRM or outreach tool later.

Will the AI actually find real prospects?+

Yes. Salf identifies real companies and decision-makers, and reveals verified contact information on demand.

What does Salf do on its own?+

That depends on the autonomy mode you pick — from drafting for your approval to sending, following up, and booking meetings end-to-end.

Is my company data private?+

Yes. Your inputs are scoped to your account and never used to train shared models.

Put your outbound on autopilot

Generate your first AI SDR campaign in under two minutes.

Your data stays private Generate a campaign in minutes Set up in minutes